RED HAT PARTNER BENEFITS

Explore the advantages of partnering with us

Red Hat partners benefit from a host of financial incentives, as well as free product subscriptions, free training, a massive partner library, exclusive support, and more.

A conglomerate of metaphors for the different partner modules. The illustration is made up of a platform, a graph going up, squared off speech bubbles with a person in each one and a gui

Financial incentives

Each partner becomes part of the world’s leading ecosystem of open source solutions. While the ecosystem alone can lead to new opportunities, our products are the foundation of our partners’ revenue-generating opportunities.

Red Hat Enterprise Linux product icon

Red Hat Enterprise Linux

Our partners have tripled revenue by bringing Red Hat® Enterprise Linux® to customers.1 

Help thousands migrate off CentOS Linux


Move SAP ERP users to our Linux operating system so they can run SAP S/4HANA ERP by 2027


Upgrade customers to new versions.

Red Hat OpenShift product icon

Red Hat OpenShift

Our partners have seen 70% margins on partner-owned software built on Red Hat OpenShift®.2 

Help customers migrate their virtual machines


Spin up Red Hat OpenShift on customers’ cloud providers, like AWS. 


Introduce customers to artificial intelligence and edge computing.

Red Hat Ansible Automation Platform product icon

Red Hat Ansible Automation Platform

Partners have experienced a 40% growth in new deals by including Ansible® Automation Platform.3 

Help free Ansible users become Ansible Automation Platform customers


Empower new automation users by introducing Red Hat Ansible Inside


Use customers’ committed spend to bring Ansible Automation Platform to their clouds.

The value of these opportunities is multiplied by our partner incentives—which are evolving alongside our program improvements to offer transparent and predictable front-end discounts, back-end rebates, programmatic market development funding (MDF), and tier-based rewards. These program incentives will encourage you to interact with customers through highly skilled sellers, provide additional services, and maintain existing accounts through regular customer engagement. Our incentives also flex as part of our deal registration benefit to increase rewards to partners that independently close new deals in key commercial segments and strategic growth areas—such as AI, edge computing, and the cloud.

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Training

All Red Hat Partners get free access to the Red Hat Partner Training Portal, which features hundreds of free learning opportunities specific to your role as a partner, your preferred Red Hat products, as well as your favorite content type (podcasts, videos, quizzes, and more). Eligible partners also get free access to the Red Hat Ascend Skills Network—an online, self-paced training network focused on customer implementation and use cases:

  • Start with a skills assessment to develop a custom learning path unique to your employees and business objectives.
  • Build upon IT fundamentals to learn role-specific duties through our partner training portal.
  • Expand upon the training courses by navigating simulated scenarios in real-time virtual sandboxes hosted on the Red Hat Developer portal.
  • Stay up to date on the latest tools and products with webinars.

Red Hat Ascend Skills Network

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Partner library

The Red Hat Content Center is our partner library—your gateway to a vast collection of free marketing content personalized by region, industry, and initiative. Find ready-to-use content to support your sales, marketing, and technical efforts, such as:

  • Product information
  • Sales plays
  • Pricing sheets
  • Marketing campaign kits
  • Industry information
  • Brand assets
  • Technical presentations
  • Demos

Partner subscriptions

Each partner can request up to 500 no-cost product entitlements and gets access to a demo platform that spans our entire product portfolio. Designed to help you get familiar with our products, Red Hat Partner Subscriptions allow development, promotional, and training access to our entire product line—including package updates, errata links, and all generally available versions, variants, and add-ons. Standard support for up to 5 contacts is included, along with access to our entire knowledge base.

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Ecosystem solutions

Red Hat Ecosystem Solutions is a framework to develop and market joint solutions. Built by you and Red Hat—together—these solutions combine our platforms and technologies with your products and services to create a broad range of solutions that meet customer needs. Once co-created, each solution becomes a readily deployable package to solve countless other customers’ challenges.

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Start your partnership today

Take advantage of opportunities to grow your business with Red Hat.

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  1. “The Partner Opportunity For Red Hat Enterprise Linux: A Total Economic Impact™ Partner Opportunity Analysis”, Forrester Consulting, June 2023.
  2. “The Partner Opportunity For Red Hat OpenShift: A Total Economic Impact™ Partner Opportunity Analysis”, Forrester Consulting, June 2023.
  3. “The Partner Opportunity For Red Hat Ansible Automation Platform: A Total Economic Impact™ Partner Opportunity Analysis”, Forrester Consulting, November 2022.